Highlight: IHAVEANIDEA
INSPIRING the international Advertising Industry
As Director of IHAVEANIDEA, Brianna managed its family of brands — including IHAVEANIDEA.org, Portfolio Night and the Tomorrow Awards — alongside President and Founder Ignacio Oreamuno.
Brianna led a network of internal and external writers and content contributors, developed and managed all sponsor and partner relationships, managed the teams who oversaw the production of the Portfolio Night annual event, worked with designers, social media specialists and creative production partners, advised Oreamuno on financial management decisions, and traveled the world to meet and build relationships with advertising agencies and creative directors who were featured on IHAVEANIDEA.org.
Brianna also wrote extensively for IHAVEANIDEA.org, interviewing creative directors including: Graham Fink; Patrick O'Neill; Colin Jeffery; Ralph Watson; Renata Florio; Damon Stapleton; Michael Canning and Kieran Antill; and profiling agencies including: Lean Mean Fighting Machine; VML (now VMLY&R); Sid Lee Paris; Wieden+Kennedy Amsterdam; Dare London; CloudRaker; CARTEBLANCHE; TBWA\LATIN AMERICA and TBWA\NEBOKO.
When IHAVEANIDEA merged with ADC in 2012, Brianna helped to oversee the transition and assumed a new role at ADC (Director of Content + Communications) to ensure an ongoing smooth integration between the organizations.